trade show marketing company

Top 7 Trade Show Marketing Agencies in the USA

The top trade show marketing agencies in the USA have developed the expertise to help companies reach their target audience. Today, trade shows are a great opportunity for manufacturers to connect with prospective customers, investors, and stakeholders. Typically, these mega-events usually showcase innovations and solutions from multiple companies in the same venue. As a result, they boast attendance numbers in the high thousands. 

In the world of digital signage and audio-visual advertising, trade show events are hugely popular. With the sheer size of the audience at these showpieces, the top trade show marketing agencies are poised to help your company take great advantage. Typically, they offer next-level infrastructure in terms of preparation and execution that can help you foster meaningful conversations with your customers.

Are you thinking of making your company part of the next digital signage trade show in the US? With the best trade show marketing agencies at your beck and call, your appearance in the USA can have huge positive implications for your company. 

In this blog, we will take a look at our top picks for trade show marketing agencies in America. But first, let’s show you why a partnership with these firms can be useful for trade show appearances.

Why You Need a TradeShow Marketing Agency

Marketing agencies that specialize in trade show events in the USA design immersive experiences. When you choose to work with one, they offer the following benefits:

Best use of available info

As a manufacturer, it is easy to get overwhelmed with available information about trade shows. Even if this isn’t your first rodeo, it might be complicated to understand the info you already have. 

The top trade show marketing agencies can help you analyze data from your past shows in the USA. Past sales, lead analysis, and layout evaluation are some important metrics that will be considered. With this info, they will help you decide the best marketing medium for your trade show appearances.

Proper budgeting

A budget can be very vital to the success of your tradeshow. Marketing agencies will help you chart a financial plan that covers the design of an exhibition pavilion, advertising, construction, and booth set-up. With these companies, you can be sure that you are heading into a trade show fully covered.

Design a timeframe

As is the case with events, timing is very crucial to the overall success and improved sales. The seemingly easy process of building a booth may take months of production. However, the best marketing agencies in the USA can help you manage your time frame.

With these agencies working with you, you can be sure that you are well on track to a smooth trade show appearance. Additionally, these agencies will help you plan for possible hiccups such as an ill employee.

Audience research 

The major benefit of a trade show is to help you reach your intended audience. Factors such as demographics, personalities, and lifestyle choices may have to be evaluated for an effective marketing plan.

In America, the best marketing agencies have trade show experts that will help you do this research. Consequently, you can come up with marketing materials that will boost the reception of your audience.

Our Top Picks for Trade Show Marketing Agencies in the USA

The leading trade show marketing agencies in the USA have one thing in common — experience. However, these agencies have different modes of operation, with high levels of success. 

George P. Johnson


GPJ, as they like to call themselves is a leading event marketing agency based in the States. No matter the niche your trade show is in, they have a unique ability to put together indelible experiences. Furthermore, these experiences always drive deeper customer relationships and improve brand affinity.

As a team, George P. Johnson is very hands-on. They offer strategic forward-thinking innovations. Before you even think of a need that needs to be solved, they provide it. They are passionate about making sure that trade show appearances are highly effective.



Sparks is a marketing agency in the United States that oozes creativity. As a company looking to impress attendants at a trade show, creativity is at the top of your list of needs. Thus, creative and data-driven, Sparks uses the latest data analysis techniques to contribute to the strategic planning for a trade show.

One of the top trade show marketing agencies in the USA, Sparks offers engaging experiences. With this company as a partner, you can expect to fully impress attendees, win hearts and get some signatures.

Similarly, Sparks is home to resources that can scale depending on the specs of your trade show appearance. Hybrid rentals, custom exhibits, and property takeovers come easy to this company. Simply put, few companies can handle your needs like this one.

E3 Network


E3 Network is a leading marketing agency with an extensive network all over America. The depth of variety that this trade show marketing agency offers covers every geography and possible skill sector. Therefore, if you are looking for a top marketing agency that handles every aspect of a trade show, this is it.

To get the best out of the money you spend putting together an appearance, you need an experienced agency to handle the reins. The marketing experts at the E3 network can help you plan for an event. Additionally, they will handle the setup and construction of an exhibition booth. Trade shows can be a tricking promotion experience. However, this American agency makes sure that it is that much easier for you and your brand.



Longbow is a trade show marketing firm with an innate ability to see the big picture. With over twenty-three years of experience servicing the needs of large and small corporations, they know what it takes to design effective trade show showcases. 

As part of their culture, Longbow takes on every aspect of your appearance at trade shows. They understand the importance of a corporate brand and how it can help you captivate an audience at trade show events in America. More importantly, they have mastered the art of using this knowledge to boost the efficiency of exhibitions at these events. 

A must-have on our list of top trade show marketing agencies that do business in the USA, Longbow has served a variety of clients. Their extensive clientele includes tech firms, entrepreneurial startups, and signage companies. Whether you are looking to design investor pitches, showcase groundbreaking solutions or tap into a market, Longbow is a reliable partner.



ElevationB2B boasts a winning combo of marketing techniques and logistics management. This combo is why they have the unique ability to deliver on logistics while integrating efficient marketing that helps you reach your audience. With advanced pre and post-marketing strategies, you can expect to boast a synergy that excites an audience.

Elevation B2B offers an experiential approach to taking on trade show appearances. With a focus on brand attraction and consumer relationships, this agency can almost always guarantee successful appearances at trade shows. Their diverse services range from pre-event settings to lead collection, markers, and on-site logistics. With this agency, a return on investment is a guarantee.

Marketing Genome


With over a decade of trade show experience, Marketing Genome is a leader in event marketing in America. Its position on this list of top trade show marketing agencies in the USA is a function of the passion with which they work. In addition, Marketing Genome was founded by two marketers at heart with a passion for immersive trade show appearances.

Passion is vital to the success of any business. However, what sets Marketing Genome apart is a unique ability to stay with the trends and even set new ones. With a team of engineers, designers, and fabricators working together in good spirit, Marketing Genome can provide innovative solutions for your appearances. It’s not just about having a smooth showing at a tradeshow. This agency guarantees experiences that will resonate with your target audience.



USA EXPO is one of the leading trade show marketing agencies in the US and for good reason too. With over twenty-six years of experience handling the needs of different companies in different industries, USA EXPO’s services come with a truckload of experience.

In the same vein, USA EXPO’s inclusion on this list of top trade show marketing agencies in the USA is due to their versatility. Some of the companies they have worked with have stakes in the manufacturing, signage, healthcare, and retail industry. Also, their services cover promotion, set up, customer retention, lead generation, and brand awareness. 

You know your business and USA EXPO knows trade shows in the US like no other agency. As a result, they have a unique ability to provide a full range of services that include shipping, warehousing, planning, account management, and more. The experts that work here will help you identify your audience and devise plans to reach them effectively. 

Visual Communication Inc.

Located in Philadelphia, PA, Visual Communication has been in the game for about 50 years serving clients largely as a sign maker. Over the years, Visual transitioned into a multidisciplinary solutions provider focused primarily on the events and exhibits industry.


Regardless of your niche, the best trade show marketing agencies in the US can help you reach your marketing and conversion goals. These are our top picks for firms to be on the lookout for in America. If you feel like it, you can carry out extra research to get more info. Good luck with your next trade show appearance!

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